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Zoho Target Audience

User Segments

Age: 28

Gender: Female

Occupation: Freelance Marketing Consultant

Education: Master's Degree in Marketing

Age: 32

Gender: Male

Occupation: E-commerce Business Owner

Education: Bachelor's Degree in Business Administration

Age: 25

Gender: Female

Occupation: Startup Founder (Tech)

Education: Bachelor's Degree in Computer Science

Maya Sharma

Maya Sharma

Age: 28
Gender: Female
Occupation: Freelance Marketing Consultant
Education: Master's Degree in Marketing
Industry: Freelance
Channels: LinkedInYouTubeInstagram

Goals

  • To attract and retain a steady stream of high-value clients for her marketing services
  • To streamline her project management and client communication processes for improved efficiency
  • To continuously upskill and stay ahead of marketing trends to offer cutting-edge solutions to her clients.

Pain Points

  • Managing multiple client projects and deadlines without a unified system often leads to disorganization and missed opportunities
  • Finding effective and affordable tools that scale with her fluctuating workload is a constant challenge
  • The administrative burden of invoicing, accounting, and legal compliance diverts valuable time from core marketing work.

Zoho Geographic Distribution

Zoho has a significant presence in the US and India, with growing global reach in Europe, Canada, and Australia.

Top Countries

United States flag

United States

35%
India flag

India

30%
United Kingdom flag

United Kingdom

5%
Canada flag

Canada

4%
Australia flag

Australia

3%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Zoho users are typically from medium-income households, with diverse household sizes, many from smaller setups.

Employment Status

Income Distribution

Education Level

Zoho Behavior Analysis

Behavior Profile

Integrated Solutions
Privacy
Automation
User-Friendliness
Data Insights
Cloud-based
Scalability
Efficiency
Decision-making
Customization
Productivity Tools
Digital Marketing
Online Community
Social Media Engagement
Mobile Accessibility
Technology Trends
Collaboration
AI-Powered

Device Breakdown

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