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YellowPulse Target Audience

User Segments

Age: 28

Gender: Male

Occupation: E-commerce Startup Founder

Education: Bachelor's Degree, Business Administration

Age: 32

Gender: Female

Occupation: Local Business Owner (Retail)

Education: Associate Degree, Marketing

Age: 35

Gender: Male

Occupation: Self-Employed Business Consultant

Education: Bachelor's Degree, Economics

Alex Chen

Alex Chen

Age: 28
Gender: Male
Occupation: E-commerce Startup Founder
Education: Bachelor's Degree, Business Administration
Industry: E-commerce
Channels: LinkedInYouTubeInstagram

Goals

  • Achieve consistent online sales growth with limited marketing spend
  • Establish a strong, recognizable brand identity for my new e-commerce business
  • Effectively leverage digital marketing channels to reach target customers without hiring a full in-house team.

Pain Points

  • Struggling to stand out in a highly competitive online marketplace with a small budget
  • Lack of expertise in complex digital marketing strategies and analytics
  • Time constraints juggling product development, operations, and marketing efforts single-handedly.

YellowPulse Geographic Distribution

YellowPulse primarily serves the US, with significant reach into Belgium, reflecting their stated 'Brussels to Biscayne' mission for international client engagement.

Top Countries

United States flag

United States

70%
Belgium flag

Belgium

10%
Canada flag

Canada

5%
United Kingdom flag

United Kingdom

3%
France flag

France

2%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Target users typically have 2-4 person households, with medium to high income, reflecting their capacity to invest in marketing services.

Employment Status

Income Distribution

Education Level

YellowPulse Behavior Analysis

Behavior Profile

Business Growth
Digital Marketing
Online Presence
Branding
Networking
Technology Adoption
Industry News
Personal Development
Data-Driven Decisions
Problem Solving
Information Seeking
Social Media Engagement
Professional Communication
Scaling Business
Brand Perception
Market Traction
User Acquisition
Lead Generation
Online Sales
Strategic Planning

Device Breakdown

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