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WIRED's target audience is broad but skews towards a younger, educated demographic interested in the impact of technology on society. This includes professionals, students, and anyone curious about emerging trends in tech, science, and culture. They are engaged with online content and likely active on social media.
WIRED's primary market is the US, followed by the UK and Canada. They also have a presence in Australia and India.
United States
United Kingdom
Canada
Australia
India
Primary age group concentration shows strong presence in:
31-35
Most active age range
WIRED attracts users with diverse household sizes. The target audience predominantly falls in the middle-income bracket.
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