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Wikipedia Target Audience
Wikipedia's target audience is extremely broad, encompassing anyone with an internet connection and a desire to learn. This includes students of all levels, educators, researchers, journalists, and the general public seeking information on a vast array of subjects.
User Segments
Wikipedia Geographic Distribution
Wikipedia's top markets are diverse, with the US and India holding significant shares. China, Brazil, and Germany also show considerable usage.
Top Countries
United States
India
China
Brazil
Germany
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Wikipedia users are commonly from households of 2-4 people with diverse income levels, indicating broad appeal across socioeconomic groups.
Employment Status
Income Distribution
Education Level
Wikipedia Behavior Analysis
Behavior Profile
Device Breakdown
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