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Whisk is a community-driven media platform that connects brands with highly engaged niche audiences. They leverage a network of 2,000+ communities with 250M+ active users to drive impactful marketing campaigns. They offer social listening, brand partnerships, and targeted advertising distribution.
Company : Whisk
Industry : MarketingAdvertisingCommunity Media
Whisk Key Value propositions
Whisk Latest news
Whisk | LinkedIn
http://www.wearewhisk.com. External link for Whisk. Industry: Advertising Services. Company size: 11-50 employees. Headquarters: Georgetown. Type: Privately ...
Amy Still on LinkedIn: #womenshistorymonth
Mar 1, 2023 ... A lot of my headspace is dedicated to thinking about creative avenues to reach new audiences ... wearewhisk.com · 7 1 Comment · Like Comment.
Talon Announces Partnership Between Grand Visual And Whisk To ...
May 17, 2023 ... The daily news you need to run your out of home advertising business. ... For more information, please visit www.wearewhisk.com. ###. Media ...
Amy Still on LinkedIn: 50M!!! Yey go ZeeMee and all the wonderful ...
Apr 28, 2023 ... New ZeeMee milestone achieved!! We just hit 50,000,000 chat messages sent on the app ... wearewhisk.com · 10 · Like Comment. Share. Copy
Whisk SWOT Analysis
Strengths
Access to a large network of niche communitiesData-driven approach to target specific demographicsFocus on authentic engagement and community building
Weaknesses
Reliance on third-party platforms for community accessPotential challenges in scaling to cater to a wider range of brandsCompetition from established social media advertising platforms
Opportunities
Expand partnerships with emerging online communities and platformsDevelop innovative advertising formats tailored for niche audiencesOffer comprehensive social listening and analytics tools for brands
Threats
Changing algorithms and policies of third-party community platformsIncreasing user privacy concerns and data regulationsSaturation of influencer marketing landscape and declining consumer trust
Top Marketing Strategies for Whisk
Whisk User Persona
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Preferred platforms
GOALS
Frustrations
Whisk Geographic and Demographic Insights
Geographic Insights: Whisk's primary market is North America, particularly the US and Canada. They also have a significant presence in English-speaking countries like the UK and Australia, with growing interest in Europe.
Top Countries
United States
45%
United Kingdom
15%
Canada
10%
Australia
8%
Germany
7%
Demographic Insights: Whisk's target audience consists slightly more of women, mainly millennials and young professionals aged 25-34.
Age Distribution
Gender Distribution
Whisk Socio-economic Profile
Household and Income Insights: Whisk's users typically belong to households of 2-4 people with medium income levels, reflecting their target audience of young professionals and families.
Educational and Employment Insights: The majority of users are full-time employees or business owners with university or college-level education, highlighting their professional background.
Households Size
Income Distribution
Education Level
Employment Status
Whisk Behavioral Insights
Interest-Based Insights: Whisk's target audience is interested in digital marketing, influencer marketing, content marketing, community management, and data analytics.
Technology and Social Media Usage: The audience is active on LinkedIn, Facebook, and Twitter, primarily using desktop devices. There's moderate engagement on Instagram, YouTube and TikTok.
Interests
Device Breakdown
Social Media Usage
Whisk Top Competitors
Competitor | Estimated market share | Top domains |
|---|---|---|
| Tribe.so | 25% | Community Marketing, Branded Communities, User-Generated Content |
| Disciple Media | 15% | Community Management, Membership Platforms, Content Monetization |
| Circle | 10% | Community Building, Paid Subscriptions, Online Courses |
