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Vis-À-Vis Health Target Audience

User Segments

Age: 68

Gender: Female

Occupation: Retired Teacher

Education: Bachelor's Degree

Age: 72

Gender: Male

Occupation: Retired Engineer

Education: Bachelor's Degree

Age: 60

Gender: Female

Occupation: Retired Administrator

Education: Associate Degree

Evelyn Reed

Evelyn Reed

Age: 68
Gender: Female
Occupation: Retired Teacher
Education: Bachelor's Degree
Industry: Home Care
Channels: FacebookYouTubeInstagram

Goals

  • Maintain my independence and health at home despite my chronic conditions
  • Access personalized and convenient healthcare services from my home
  • Reduce the need for emergency hospital visits and manage my health proactively.

Pain Points

  • Difficulty managing multiple medications and appointments for my chronic conditions
  • Worry about falling or having a health emergency when I'm alone
  • Limited access to immediate medical advice or support outside of doctor's office hours.

Vis-À-Vis Health Geographic Distribution

Vis-À-Vis Health currently operates within the US, with a strong presence in the Northeast and South, planning further national expansion.

Top Countries

United States flag

United States

100%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Target users are often in 1-2 person households, with medium to high incomes, indicating stable living situations.

Employment Status

Income Distribution

Education Level

Vis-À-Vis Health Behavior Analysis

Behavior Profile

Proactive Healthcare
Remote Monitoring
Technology Adoption
Personalized Care
Convenience
Accessibility
Patient Outcomes
Preventive Care
Care Coordination
Seeking Support
Online Consultations
Family Involvement
Independence
Information Seeking
Social Media Usage
Digital Health
Self-Management
Community Engagement
Health Management
Virtual Care

Device Breakdown

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