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Uwill Target Audience

Uwill's target audience is broad, encompassing students in higher education and K12, employees of companies offering Uwill as a benefit, and individuals seeking accessible mental health support. The platform specifically caters to a diverse population, evidenced by its focus on BIPOC and LGBTQIA+ representation among its therapists and multilingual support.

User Segments

Uwill Geographic Distribution

Uwill's primary market is the United States, followed by Canada. The platform is expanding globally, with a notable presence in English-speaking countries.

Top Countries

United States flag

United States

60%
Canada flag

Canada

15%
United Kingdom flag

United Kingdom

10%
Australia flag

Australia

7.5%
India flag

India

7.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Uwill users typically belong to households of 2-4 people with medium income levels, aligning with the demographics of students and young professionals.

Employment Status

Income Distribution

Education Level

Uwill Behavior Analysis

Behavior Profile

Device Breakdown

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