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Braintrust Target Audience

Braintrust's target audience consists of businesses of all sizes looking to hire skilled freelancers and contractors, particularly in fields like engineering, design, marketing, and product management. They cater to companies seeking a more efficient and cost-effective alternative to traditional staffing agencies, emphasizing a global talent pool and AI-powered matching.

User Segments

Braintrust Geographic Distribution

Braintrust's primary user base is in the US, accounting for 60% of users, followed by India and the UK. This suggests a strong presence in major tech hubs globally.

Top Countries

United States flag

United States

60%
India flag

India

15%
United Kingdom flag

United Kingdom

10%
Canada flag

Canada

7.5%
Germany flag

Germany

7.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Braintrust users typically belong to households of 2-4 people, indicating professionals or small families. The income distribution skews towards medium to high, reflecting skilled professionals' earnings.

Employment Status

Income Distribution

Education Level

Braintrust Behavior Analysis

Behavior Profile

Device Breakdown

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