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University of California, Riverside Target Audience

The target audience for UC Riverside is prospective undergraduate and graduate students, including first-year, transfer, international, and veteran students. They also target faculty, staff, alumni, and families.

User Segments

University of California, Riverside Geographic Distribution

UCR's primary market is the US, accounting for 90% of users, with China and India as secondary markets. South Korea and Vietnam are emerging markets.

Top Countries

United States flag

United States

90%
China flag

China

3%
India flag

India

2%
South Korea flag

South Korea

1.5%
Vietnam flag

Vietnam

1%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

UCR attracts students from diverse socioeconomic backgrounds with a considerable portion from middle-income families. Smaller households (1-2 people) and larger (3-4) are prevalent.

Employment Status

Income Distribution

Education Level

University of California, Riverside Behavior Analysis

Behavior Profile

Device Breakdown

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