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University of California, Irvine Target Audience
User Segments
Age: 17
Gender: Male
Occupation: High School Student
Education: High School
Age: 16
Gender: Female
Occupation: High School Student
Education: High School
Age: 17
Gender: Female
Occupation: High School Student
Education: High School
Aspiring STEM Scholar
Age: 17
Gender: Male
Occupation: High School Student
Education: High School
Industry: Education
Channels: YouTubeInstagramTikTok
Goals
- To gain admission to a top-tier university like UC Irvine with strong STEM programs
- To explore cutting-edge research opportunities and potentially participate in scientific competitions
- To secure scholarships or financial aid to alleviate the financial burden of higher education.
Pain Points
- Difficulty in choosing the right major or specialization given the vast options available
- Pressure from peers and parents to excel academically and get into a prestigious university
- Navigating the complex application process, including essays, recommendations, and standardized tests.
University of California, Irvine Geographic Distribution
The US is the primary market, accounting for 90% of users, followed by key Asian countries and Canada.
Top Countries
United States
90%
China
3%
India
2%
South Korea
1.5%
Canada
1%
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Diverse household sizes, with a significant portion in medium to high-income brackets, reflecting varied user types.
Employment Status
Income Distribution
Education Level
University of California, Irvine Behavior Analysis
Behavior Profile
Academic Success
Career Development
Research
Innovation
Community Engagement
Personal Growth
Online Learning
Social Media Usage
YouTube
LinkedIn
Instagram
TikTok
Extracurricular Involvement
Networking
Collaboration
Decision-Making
Device Breakdown
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