International Trumpet Guild (ITG) Target Audience

User Segments

Age: 15

Gender: Male

Occupation: High School Student

Education: High School

Age: 17

Gender: Female

Occupation: High School Student

Education: High School

Age: 19

Gender: Male

Occupation: Associate Degree Student

Education: Associate Degree

Leo The Learner

Leo The Learner

Age: 15
Gender: Male
Occupation: High School Student
Education: High School
Industry: Music Education
Channels: YouTubeTikTokInstagram

Goals

  • To master advanced trumpet techniques and improve my playing for school band and youth orchestra auditions
  • To gain recognition in local and regional music competitions to build my musical resume
  • To connect with other young trumpet players and learn from their experiences and tips.

Pain Points

  • Finding enough practice time balancing schoolwork and other extracurricular activities
  • Accessing high-quality, free or affordable trumpet lessons and sheet music
  • Feeling discouraged when I don't see immediate improvement or face difficult pieces.

International Trumpet Guild (ITG) Geographic Distribution

Predominantly US-centric, ITG has a significant global presence, particularly in the UK, Canada, Germany, and Japan, reflecting a wide international appeal.

Top Countries

United States flag

United States

65%
United Kingdom flag

United Kingdom

8%
Canada flag

Canada

5%
Germany flag

Germany

4%
Japan flag

Japan

3%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Members often reside in 2-4 person households, indicating established individuals or small families. Income levels span all categories, with a significant portion in the medium bracket.

Employment Status

Income Distribution

Education Level

International Trumpet Guild (ITG) Behavior Analysis

Behavior Profile

Learning
Networking
Community
Performance
Research
Education
Practice
Conferences
Competitions
Mentorship
Publishing
DigitalContent
SocialMedia
OnlineLearning
Engagement
Collaboration
Curiosity
Innovation
Participation
Consumption

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