Find stats on top websites
Major Markets
United States
Canada
MexicoKey Competitors
Select a competitor
Stem, Inc.
Fluence Energy, Inc.
Top Marketing Channels
Stem, Inc.
- Content Marketing (Blog, Whitepapers)
- Examples: Customer success stories on website, AI-driven energy optimization whitepaper, Blog posts on grid modernization
- Campaigns: AI-Powered Energy Management Series, Real-World Savings Showcase, Decarbonization Leadership Insights
- Digital Advertising (LinkedIn, Industry-specific platforms)
- Examples: LinkedIn ads targeting C&I energy managers, Google Ads for 'battery storage solutions', Programmatic ads on energy news sites
- Campaigns: Smart Energy for Commercial Buildings, Optimize Your Grid with AI, Future-Proofing Your Energy Infrastructure
- Webinars & Industry Events
- Examples: Hosting webinars on demand response, Speaking at energy conferences (e.g., RE+), Virtual workshops on clean energy integration
- Campaigns: Navigating the New Energy Landscape Webinar Series, Energy Storage Summit Presentation, Pathways to Net Zero Buildings
Top Sales Channels
- Direct Sales Team
- Enterprise sales managers for large C&I clients, Regional sales reps for mid-market, Dedicated utility account executives
- Strategic Account Engagement Program, Commercial Solutions Outreach, Utility Partnership Initiative
- Channel Partners (Energy Consultants, Integrators)
- Partnerships with national energy consulting firms, Collaboration with local electrical contractors, Training programs for certified installers
- Stem Partner Alliance Program, Integrator Enablement Series, Certified Solution Provider Network
- Referral Programs
- Customer referral incentives for new business, Industry association referral agreements, Existing client testimonials used in outreach
- Client Success Referral Bonus, Partner Ecosystem Growth, Influencer Advocacy Program
Torus SWOT Analysis
Strengths
Strong AI-driven energy optimization platform
Established market presence in C&I
Robust project financing capabilities
Weaknesses
May face competition from broader energy management providers
Reliance on specific energy storage technologies
Integration challenges with legacy systems
Opportunities
Growing demand for smart energy solutions
Expansion into new geographies and sectors
Increased focus on grid stability and resilience
Threats
Rapid technological advancements by competitors
Supply chain disruptions for battery components
Regulatory changes impacting energy markets
Transform Your Ideas into Action in Minutes with WaxWing
Sign up now and unleash the power of AI for your business growth
