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Tiege Hanley Target Audience
User Segments
Age: 19
Gender: Male
Occupation: Student
Education: High School
Age: 22
Gender: Male
Occupation: Part-Time Retail Associate
Education: Associate Degree
Age: 24
Gender: Male
Occupation: Full-Time Food Service Worker
Education: Bachelor's Degree
Leo the Learner
Age: 19
Gender: Male
Occupation: Student
Education: High School
Industry: Education
Channels: YouTubeInstagramTikTok
Goals
- Clear skin for social confidence
- Find a simple, effective skincare routine
- Save money on recurring purchases.
Pain Points
- Acne breakouts negatively impacting self-esteem
- Overwhelmed by too many complex skincare products
- Limited budget for expensive skincare solutions.
Tiege Hanley Geographic Distribution
Primarily North American focused, with significant reach in Europe and Australia, indicating a strong global e-commerce presence for men's skincare.
Top Countries
United States
45.5%
Canada
15.2%
United Kingdom
8.8%
Australia
6.5%
Germany
4.1%
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Customers often live in 2-4 person households, primarily with medium to high income, enabling investment in regular skincare.
Employment Status
Income Distribution
Education Level
Tiege Hanley Behavior Analysis
Behavior Profile
Appearance Conscious
Skincare Routine
Health Conscious
Seeking Guidance
Convenience Seeking
Consistent Skincare
Problem Solvers
Self-Improvement
Social Media Engagement
Brand Advocates
Online Shoppers
Influencer Engagement
Tech Savvy
Fitness Enthusiasts
Grooming Conscious
Active Lifestyle
Value Seekers
Information Seekers
Long-term Customers
Community Oriented
Device Breakdown
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