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Major Markets
United States
Japan
United KingdomThirdverse Top Products
Brand Positioning
Thirdverse positions itself as a pioneering VR game developer at the forefront of the Metaverse, creating immersive, multiplayer experiences across action JRPG, hero shooter, and sword-fighting genres.
Customer Sentiments
Customer sentiment is likely positive among early adopters and VR enthusiasts, given the company's focus on high-quality, engaging content and its vision for the Metaverse. Their alignment with popular VR platforms and diverse game genres caters to different player preferences.
Thirdverse Key Value Propositions
Thirdverse offers immersive, high-quality VR gaming experiences, particularly focusing on multiplayer interactions and a narrative-driven JRPG. Beyond gaming, their core value proposition is pioneering a 'third space in the Metaverse,' aiming to build a new VR economic sphere and social environment.
Thirdverse SWOT Analysis
Strengths
Strong focus on VR and Metaverse integration.
Diverse portfolio of VR game genres.
Secured significant funding for expansion.
Weaknesses
Reliance on evolving VR hardware market.
Limited information on subscription models.
New CEO appointment may bring transition challenges.
Opportunities
Growing VR market and Metaverse interest.
Expansion to new VR platforms (PS VR2).
Potential for new VR economic models.
Threats
Intense competition in VR gaming.
Rapid technological changes in VR.
Market adoption rate of VR and Metaverse.
Market Growth Stage
Pace of Market Growth
Thirdverse Target Audience
Geographic Insights
Thirdverse targets a global audience, with strong presences in the US and Japan, reflecting their dual headquarters and overseas growth strategy.
Top Countries
United States
30.5% market share
Japan
25.5% market share
United Kingdom
8% market share
Germany
6.5% market share
Canada
5% market share
Thirdverse Audience Segments
The VR Enthusiast Gamer
18-35 years
Male • Female
North America • Western Europe • East Asia
The Metaverse Explorer
25-45 years
Male • Female
Global
The Social Multiplayer Seeker
16-24 years
Male • Female
Urban Centers • Global
The Narrative VR Adopter
30-50 years
Male • Female
North America • Europe • Japan
The Tech-Savvy Early Adopter
22-40 years
Male • Female
Silicon Valley • Tokyo • London • New York
Social Media Usage Across Segments
Data shown in percentage (%) of usage across platforms
Recommended Marketing Strategiesfor Thirdverse
Referral Contest
Implement a VR game referral contest where existing players invite new users. This will help grow the user base organically by incentivizing current players to spread the word about Thirdverse's immersive VR experiences.
Learn moreDedicated User Community
Create a dedicated online community (e.g., Discord server, forum) for Thirdverse players. This will foster engagement, provide direct feedback, and build a loyal fanbase around your VR games, enhancing long-term retention.
Learn moreUser-Generated Content Showcase
Encourage and showcase user-generated content, such as gameplay videos and reviews, across Thirdverse's marketing channels. This will leverage the passion of the VR gaming community to build credibility and attract new players through authentic content.
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