GOALS

• Achieve a 20% increase in sales qualified leads through targeted marketing campaigns and improved lead generation strategies
• Shorten the sales cycle by 10% by implementing a more efficient sales process and leveraging sales automation tools
• Increase customer lifetime value by 15% by developing and executing a comprehensive customer success strategy.

Frustrations

• Dealing with low conversion rates from marketing qualified leads to sales qualified leads, indicating a potential mismatch in lead qualification criteria
• Encountering longer sales cycles than anticipated due to the complex nature of the software solutions and the need for multiple stakeholder approvals
• Experiencing challenges in retaining existing customers and expanding their usage of the software, impacting overall customer lifetime value.

GOALS

• Expand the reach of healthcare services to new geographic markets within the US, reaching 10,000 new patients in the next 2 years
• Improve patient satisfaction scores by 10% by optimizing appointment scheduling, reducing wait times, and enhancing communication channels
• Streamline billing and payment processes to improve revenue cycle management and reduce administrative costs by 5%.

Frustrations

GOALS

Frustrations

• Facing regulatory hurdles and challenges in navigating the complex healthcare landscape in different states while attempting to expand services
• Struggling to manage online reputation and address negative patient reviews effectively, potentially hindering new patient acquisition
• Experiencing difficulty in recruiting and retaining qualified healthcare professionals due to a national shortage of skilled workers in the field.