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TheViewPoint Target Audience
The target audience for TheViewPoint are advertisers seeking to run CTV campaigns. This includes brands, agencies, and media buyers. They are looking for a platform that offers transparency, direct access to premium publishers, and tools for optimization and fraud prevention.
User Segments
TheViewPoint Geographic Distribution
TheViewPoint's primary market is the US, followed by Canada and the UK. This suggests a focus on English-speaking markets with high CTV adoption rates.
Top Countries
United States
Canada
United Kingdom
Germany
Australia
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
TheViewPoint's audience typically has a middle-income range and household sizes of 2-4 people, reflecting common characteristics of marketing professionals.
Employment Status
Income Distribution
Education Level
TheViewPoint Behavior Analysis
Behavior Profile
Device Breakdown
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