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Industry Landscape
The web development software industry is robust and evolving, driven by demand for user-friendly, high-performance web solutions. CMS platforms like Joomla continue to be relevant, while no-code/low-code tools and specialized builders like Framer are gaining traction. Focus is on efficiency, customization, and SEO.
Total Assets Under Management (AUM)
Website Builder Software Market Size in United States
~3.5 billion USD (2023)
(10.1% CAGR)
Growth is driven by: - Increasing digitalization of businesses. - Demand for e-commerce solutions. - Rise of DIY website creation tools.
Total Addressable Market
3.5 billion USD
Market Growth Stage
Pace of Market Growth
Emerging Technologies
AI-Powered Website Builders
These platforms leverage artificial intelligence to automate website design, content generation, and optimization, significantly reducing development time and expertise required.
Headless CMS and Jamstack
Separating the content management from the front-end presentation allows for greater flexibility, scalability, and performance in web development.
Low-Code/No-Code Development
These tools enable users with minimal coding knowledge to build complex web applications and websites rapidly through visual interfaces and pre-built components.
Impactful Policy Frameworks
California Consumer Privacy Act (CCPA) - 2018 (amended by CPRA 2020)
The CCPA grants California consumers new rights regarding their personal information, including the right to know, delete, and opt-out of the sale of their data. The CPRA (California Privacy Rights Act) further expands these rights and establishes the California Privacy Protection Agency (CPPA).
Businesses must implement robust data privacy features, transparent data collection practices, and provide tools for users to manage their data, potentially increasing development costs for compliance.
Americans with Disabilities Act (ADA) Web Accessibility Standards - Ongoing Enforcement
While not a new law specifically for web, the Department of Justice continues to enforce Title III of the ADA, requiring public accommodations (including websites) to be accessible to individuals with disabilities. Lawsuits and demand letters for non-compliant websites are increasing.
Web development platforms and template providers must ensure their products facilitate the creation of ADA-compliant websites (e.g., WCAG 2.1 AA standards) to avoid legal repercussions for their users.
Children's Online Privacy Protection Act (COPPA) - 1998 (amended 2013)
COPPA imposes requirements on operators of websites or online services directed to children under 13 years of age, or operators that have actual knowledge that they are collecting personal information online from a child under 13.
Web development tools and platforms, particularly those used for educational or entertainment sites, must offer features and guidance to ensure compliance with parental consent and data handling requirements for children's data.
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