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The Farm Project Target Audience

The Farm Project targets individuals and families concerned about the food system and seeking to make healthier, more sustainable food choices. This includes those interested in growing their own food, supporting local farmers, and learning about food production practices.

User Segments

The Farm Project Geographic Distribution

The Farm Project's primary market is the United States, followed by Canada. Other significant markets include the United Kingdom, Australia, and Germany.

Top Countries

United States flag

United States

60%
Canada flag

Canada

15%
United Kingdom flag

United Kingdom

10%
Australia flag

Australia

7.5%
Germany flag

Germany

7.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

The Farm Project attracts households of 2-4 people primarily, suggesting families and couples are key demographics. The income level is distributed across low, medium, and high, indicating a broad appeal.

Employment Status

Income Distribution

Education Level

The Farm Project Behavior Analysis

Behavior Profile

Device Breakdown

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