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The Cool Down targets individuals and families who are concerned about climate change and want to make eco-friendly choices. They appeal to those seeking information and resources on sustainable living, green technology, and ethical consumption. Their audience likely includes a mix of demographics with a shared interest in environmental responsibility.
The Cool Down's primary markets are English-speaking countries with strong environmental consciousness, with the US and Canada dominating user base.
United States
Canada
United Kingdom
Australia
Germany
Primary age group concentration shows strong presence in:
31-35
Most active age range
The Cool Down's audience is largely middle-income, with households of 2 or families of 3-4 being most prevalent.
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