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Storyboard That is a web-based platform that allows users to create and share storyboards. They offer a range of subscription options for individuals, educators, and businesses. Storyboard That emphasizes visual communication and provides tools for creating various content, including storyboards, comics, presentations, and educational materials.
User-friendly interface
Vast library of templates and resources
Strong educational focus
Reliance on subscription model
Limited offline functionality
Competition from free alternatives
Expand into new markets and languages
Develop AI-powered features
Partner with educational institutions
Increasing competition in the EdTech market
Changing educational trends and technologies
Economic downturn impacting education budgets
Storyboard That operates in the EdTech (Education Technology) and visual communication industries. Their software caters to educational purposes like creating presentations, lesson plans, and student projects. They also serve the business sector by providing tools for visual communication, marketing, and training materials.
Storyboard That's primary market is the United States, followed by Canada and the United Kingdom. The platform also shows growing presence in Australia and India.
United States
60% market share
Canada
10% market share
United Kingdom
8% market share
Australia
7% market share
India
5% market share
Storyboard That targets two main audiences: the education sector and the business world. Within education, they cater to teachers, schools, and districts. In the business realm, they target individuals, teams, and corporations.
Data shown in percentage (%) of usage across platforms
Personalize the onboarding experience for educators and business professionals, tailoring the introduction to their specific needs and goals. This strategy will increase user engagement and satisfaction, leading to higher retention rates and increased product adoption.
Learn moreOffer a free, interactive preview of Storyboard That on other websites, allowing potential customers to experience the platform's features before signing up. This strategy will generate leads and attract users by offering a valuable and engaging experience.
Learn moreOffer valuable content upgrades, like templates or resource guides, in exchange for email signups. This strategy will build an email list of qualified leads who are interested in Storyboard That's services and can be nurtured into paying customers.
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