Find stats on top websites
Industry Landscape
The cybersecurity education and awareness industry is experiencing significant growth driven by increasing cyber threats and digital adoption. Non-profits like NCA play a crucial role in bridging the knowledge gap for individuals and businesses, focusing on practical advice and behavioral change. The industry is dynamic, constantly adapting to new technologies and threats like AI, and emphasizes broad outreach and strategic partnerships to maximize impact. There's a strong push for digital resilience across all sectors.
Total Assets Under Management (AUM)
Cybersecurity Education Market Size in United States
~Varies significantly across segments, with corporate training and higher education being large contributors.
(15-20% CAGR)
The growth rate is primarily driven by:
- Increased demand for workforce upskilling.
- Rising awareness of cyber risks across all demographics.
- Government and corporate mandates for security training.
Total Addressable Market
50 billion USD
Market Growth Stage
Pace of Market Growth
Emerging Technologies
Generative AI
Generative AI can create highly realistic phishing attempts, deepfake scams, and personalized social engineering attacks, making it harder for individuals and small businesses to distinguish legitimate communications from malicious ones.
Behavioral Biometrics
This technology analyzes unique behavioral patterns (e.g., typing rhythm, mouse movements) to authenticate users continuously and detect anomalies, offering a strong defense against account takeovers and sophisticated fraud.
Decentralized Identity (DID)
DID systems allow individuals to control their digital identities without relying on centralized authorities, significantly enhancing user privacy and reducing the risk of large-scale data breaches through self-sovereign identity management.
Impactful Policy Frameworks
NIST AI Risk Management Framework (AI RMF 1.0) 2023
The NIST AI RMF is a voluntary framework to manage risks associated with artificial intelligence, providing a flexible, structured approach for organizations to incorporate trustworthiness considerations into the design, development, use, and evaluation of AI products and services.
This framework encourages responsible AI development and deployment, which directly impacts Stay Safe Online's educational content by highlighting best practices for safe AI usage and identifying AI-driven cyber threats.
National Cybersecurity Strategy (2023)
The Biden-Harris Administration's National Cybersecurity Strategy aims to secure the full benefits of a safe and secure digital ecosystem by rebalancing the responsibility for cybersecurity, making it easier for organizations to secure their systems, and fostering market forces that favor security.
This strategy emphasizes public-private partnerships and increased cybersecurity education and workforce development, directly aligning with NCA's mission and potentially opening new avenues for collaboration and funding.
Cyber Incident Reporting for Critical Infrastructure Act of 2022 (CIRCIA)
CIRCIA requires critical infrastructure entities to report covered cyber incidents and ransomware payments to CISA, enhancing visibility into threats and enabling a more coordinated national response.
While primarily targeting critical infrastructure, CIRCIA's focus on reporting necessitates increased awareness and preparedness for all organizations, including SMBs that are part of supply chains, driving demand for NCA's business-focused cybersecurity resources.
Transform Your Ideas into Action in Minutes with WaxWing
Sign up now and unleash the power of AI for your business growth
