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The target audience consists of healthcare providers and commissioners, including pharmacies, GPs, NHS Trusts, and CCGs, looking for IT solutions to streamline services, manage data, and improve patient care. This includes those interested in offering private PGDs (Patient Group Directions), travel clinic services, and enhanced NHS services like flu vaccinations and stop smoking support.
Sonar Informatics primarily operates in the UK, holding a dominant market share. Neighboring Ireland shows potential, while interest from Australia, Canada, and the US suggests future expansion opportunities.
United Kingdom
Ireland
Australia
Canada
United States
Primary age group concentration shows strong presence in:
31-35
Most active age range
The target audience falls mainly within middle-income brackets, with a mix of household sizes, indicating a broad appeal across various life stages.
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