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Smartly Built Target Audience

User Segments

Age: 32

Gender: Male

Occupation: Startup Founder & CEO

Education: Master's Degree, Computer Science

Age: 28

Gender: Female

Occupation: Head of Product, SaaS Startup

Education: Bachelor's Degree, Software Engineering

Age: 40

Gender: Male

Occupation: Venture Capital Partner (Focus: Tech)

Education: Master's Degree, Business Administration (MBA)

Alex Chen

Alex Chen

Age: 32
Gender: Male
Occupation: Startup Founder & CEO
Education: Master's Degree, Computer Science
Industry: Tech Startups
Channels: LinkedInXYouTube

Goals

  • Successfully launch and scale innovative digital products rapidly
  • Secure follow-on funding rounds by demonstrating strong MVP traction
  • Build a highly skilled and efficient core technical team
  • Future-proof infrastructure against evolving threats and technological shifts.

Pain Points

  • Slow and inefficient MVP development processes
  • Difficulty finding reliable and skilled technical partners
  • Managing the complexities of infrastructure and scalability as a small team
  • High costs associated with in-house development and IT maintenance
  • Losing market share due to slow innovation.

Smartly Built Geographic Distribution

Smartly Built primarily targets the US and India, leveraging a hybrid-shore model for global reach and cost efficiency. Other key markets include Canada, UK, and Australia.

Top Countries

United States flag

United States

60%
India flag

India

25%
Canada flag

Canada

5%
United Kingdom flag

United Kingdom

4%
Australia flag

Australia

3%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Target users are often from mid to high-income households, with a significant portion in 3-4 person households, indicating established professionals.

Employment Status

Income Distribution

Education Level

Smartly Built Behavior Analysis

Behavior Profile

Innovation
Rapid Development
Automation
Problem-solving
Efficiency
Scalability
Learning
Decision-making
Seeking Expertise
Online Ordering
Digital Adoption
Research
Information-seeking
Professional Networking
Productivity
Risk Aversion
Future-proofing

Device Breakdown

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