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Smartly Built is a digital transformation company offering software development, AI solutions, and e-commerce platforms. They provide end-to-end services from design and development to marketing and maintenance. They aim to empower businesses by simplifying technology and accelerating their online growth.
Company : Smartly Built
Industry : Software DevelopmentArtificial IntelligenceDigital Transformation
Smartly Built Key Value propositions
Smartly Built Latest news
Careers at Smartly.io
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Smartly Built SWOT Analysis
Strengths
End-to-end digital solutions.Focus on AI and automation.Agile and scalable approach.
Weaknesses
Relatively new company, limited brand recognition.Potential challenges in competing with established players.Dependence on technology trends.
Opportunities
Growing demand for digital transformation services.Expansion into new industry verticals.Strategic partnerships and acquisitions.
Threats
Rapid technological advancements.Intense competition in the tech industry.Economic downturn impacting client budgets.
Top Marketing Strategies for Smartly Built
In-depth Buyer's Guide Creation
By developing a comprehensive buyer's guide, Smartly Built can educate potential customers on the benefits of digital transformation and how their solutions can address specific business needs. This will generate leads, build trust, and position Smartly Built as a thought leader in the industry.
Content-Specific Call-to-Action Optimization
This strategy involves crafting compelling and targeted calls-to-action for each piece of content, encouraging specific actions from users, such as requesting a demo or signing up for a free trial. This will increase lead generation, improve conversion rates, and drive business growth for Smartly Built.
Smartly Built User Persona
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GOALS
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Smartly Built Geographic and Demographic Insights
Geographic Insights: Smartly Built's primary market is the US, followed by the UK and Canada. They have a global presence with growing interest in Australia and India.
United States
60%
United Kingdom
15%
Canada
10%
Australia
7.5%
India
7.5%
Demographic Insights: Smartly Built's target audience is primarily professionals aged 25-44, with a slight male skew. This aligns with decision-makers in tech-driven businesses.
Smartly Built Socio-economic Profile
Household and Income Insights: Smartly Built's target users typically fall within the middle-income bracket, reflecting professionals and families in their target age group.
Educational and Employment Insights: Smartly Built's target audience is highly educated, with a majority holding university degrees and primarily employed full-time or as business owners.
Smartly Built Behavioral Insights
Interest-Based Insights: Users are interested in technology, business, and digital trends, reflecting their focus on leveraging these for growth and efficiency.
Technology and Social Media Usage: Users primarily engage through LinkedIn and YouTube, reflecting their professional interests, and prefer desktop devices, aligning with their business needs.
Smartly Built Top Competitors
Competitor | Estimated market share | Top domains |
---|---|---|
Deloitte Digital | 40% | Digital Transformation, Customer Experience, Analytics & Cognitive |
Accenture Interactive | 30% | Experience Design, Marketing, Commerce |
IBM iX | 20% | Digital Strategy, Experience Design, Technology Services |