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Shopmy.us Target Audience

User Segments

Age: 24

Gender: Female

Occupation: Retail Sales Associate

Education: Associate Degree

Age: 31

Gender: Male

Occupation: Customer Service Representative

Education: Bachelor's Degree

Age: 28

Gender: Female

Occupation: Hospitality Worker

Education: High School

Savvy Sarah

Savvy Sarah

Age: 24
Gender: Female
Occupation: Retail Sales Associate
Education: Associate Degree
Industry: Retail
Channels: InstagramTikTokYouTube

Goals

  • Find the best deals and discounts on everyday items
  • Discover new and trendy products without overspending
  • Save money to put towards future experiences or larger purchases

Pain Points

  • Paying full price for necessities
  • Difficulty finding exactly what she needs within her budget
  • Long shipping times and complicated return processes when shopping online

Shopmy.us Geographic Distribution

Primarily serving the US market (98%), with minimal international reach. Focus on US consumers is indicated by the '.us' domain, suggesting localized operations.

Top Countries

United States flag

United States

98%
Canada flag

Canada

0.5%
United Kingdom flag

United Kingdom

0.5%
Australia flag

Australia

0.5%
Germany flag

Germany

0.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Users primarily reside in 2-4 person households (65%), reflecting a mix of singles, couples, and small families. Income levels are predominantly medium (50%).

Employment Status

Income Distribution

Education Level

Shopmy.us Behavior Analysis

Behavior Profile

Online Shopping
Convenience
Product Variety
Competitive Pricing
Ease of Access
Digital Transactions
YouTube
Instagram
Facebook
TikTok
Technology
Consumer Electronics
Fashion
Home Goods
Entertainment
Travel
Android
Desktop
Price Comparison
Secure Transactions

Device Breakdown

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