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SGNL Target Audience
User Segments
Age: 48
Gender: Female
Occupation: Chief Information Security Officer (CISO)
Education: Master's Degree, Cybersecurity
Age: 52
Gender: Male
Occupation: Head of InfoSec
Education: Professional Degree, Information Security Management
Age: 45
Gender: Female
Occupation: Identity & Security Architect
Education: Doctorate Degree, Computer Science
Ava Chen
Goals
- Develop and implement a comprehensive identity-first security strategy across the enterprise
- Ensure compliance with evolving data privacy regulations and industry standards
- Optimize security operations to reduce manual efforts and enhance incident response capabilities.
Pain Points
- Managing the complexity of legacy IAM systems and integrating them with modern cloud environments
- Proving the ROI of cybersecurity investments to the executive board and securing adequate budget
- Attracting and retaining top cybersecurity talent in a competitive market.
SGNL Geographic Distribution
SGNL primarily targets large enterprises, with a significant focus on the US market. Other key markets include the UK, Canada, Australia, and Germany.
Top Countries
United States
United Kingdom
Canada
Australia
Germany
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Target users are high-income professionals, likely with medium to large household sizes, reflecting their established career stages.
Employment Status
Income Distribution
Education Level
SGNL Behavior Analysis
Behavior Profile
Device Breakdown
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