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Selectiva Systems, Inc. Target Audience
User Segments
Age: 48
Gender: Male
Occupation: CIO
Education: Master's Degree, Computer Science
Age: 42
Gender: Female
Occupation: VP of Sales
Education: Master's Degree, Business Administration
Age: 50
Gender: Male
Occupation: General Counsel
Education: Professional Degree, Law
IT/Operations Leader
Age: 48
Gender: Male
Occupation: CIO
Education: Master's Degree, Computer Science
Industry: Information Technology
Channels: LinkedInYouTubeX
Goals
- Streamline IT infrastructure for enhanced efficiency and cost reduction
- Drive successful cloud migration and ERP implementation projects
- Ensure robust data security and compliance across all systems.
Pain Points
- Managing disparate legacy systems and integration challenges
- Overcoming resistance to new technology adoption within the organization
- Keeping pace with rapidly evolving technological advancements and security threats.
Selectiva Systems, Inc. Geographic Distribution
Primarily serving the US market (80%), with significant presence in India and emerging in Canada, UK, and Australia for global reach.
Top Countries
United States
80%
India
10%
Canada
3%
United Kingdom
2%
Australia
1%
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Target users typically reside in 3-4 person households with high income levels, indicating established professional success.
Employment Status
Income Distribution
Education Level
Selectiva Systems, Inc. Behavior Analysis
Behavior Profile
B2B Decision Makers
Digital Transformation Initiatives
Seeking IT Solutions
Evaluating ERP Systems
Salesforce Adoption
Data-Driven Decision Making
Problem Solvers (Inefficiencies)
Security Conscious
Innovation Seeking
Researching Technologies
LinkedIn Engagement
YouTube Content Consumption
Desktop Usage
Seeking Consultations
Focus on ROI
Long-term Partnerships
IP Management Needs
Agile Methodologies
Competitive Analysis
Attending Webinars/Events
Device Breakdown
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