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Securities and Exchange Commission (SEC) Target Audience

User Segments

Age: 45

Gender: Female

Occupation: Financial Analyst

Education: Master's Degree in Finance

Age: 58

Gender: Male

Occupation: Retired Financial Advisor

Education: Bachelor's Degree in Economics

Age: 32

Gender: Male

Occupation: Software Developer (Self-Employed)

Education: Bachelor's Degree in Computer Science

Savvy Investor Sarah

Savvy Investor Sarah

Age: 45
Gender: Female
Occupation: Financial Analyst
Education: Master's Degree in Finance
Industry: Investment Management
Channels: LinkedInYouTubeX

Goals

  • To identify undervalued stocks and market trends for profitable long-term investments
  • To stay updated on regulatory changes and their impact on market dynamics
  • To build a diversified portfolio that aligns with her retirement goals.

Pain Points

  • Difficulty in quickly sifting through vast amounts of raw data to find actionable insights
  • Concerns about the reliability and timeliness of financial information from unofficial sources
  • The time-consuming nature of manually tracking and analyzing multiple investment opportunities.

Securities and Exchange Commission (SEC) Geographic Distribution

The SEC's primary user base is overwhelmingly in the United States, with minimal international reach given its focus on U.S. securities markets.

Top Countries

United States flag

United States

95%
Canada flag

Canada

1.5%
United Kingdom flag

United Kingdom

1%
Japan flag

Japan

0.5%
Germany flag

Germany

0.3%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Users primarily come from 2-4 person households with high income levels, reflecting professional and established financial backgrounds.

Employment Status

Income Distribution

Education Level

Securities and Exchange Commission (SEC) Behavior Analysis

Behavior Profile

Data Analysis
Investment Strategies
Regulatory Compliance
Technology Adoption
Information Seeking
Research
Problem Solving
Decision Making
API Usage
Structured Data Use
Professional Networking
Financial News Consumption
Online Learning
Tool Utilization
Filing Submissions
Application Development

Device Breakdown

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