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The target audience includes active-duty military personnel, veterans, and their families. It also extends to military leaders, healthcare providers, and civilian eating disorder organizations. The organization aims to raise awareness, provide education, and offer support to all stakeholders involved.
The United States is the primary market with 90% of users, aligning with the organization's focus on the US military. Other English-speaking countries with military ties like the UK, Canada, and Australia represent smaller but potential markets.
United States
United Kingdom
Germany
Canada
Australia
Primary age group concentration shows strong presence in:
31-35
Most active age range
The target audience mostly falls within the 'middle income' bracket and tends to have an average household size of 2-4, reflecting the demographics of military families.
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