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Major Markets
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Web of Science
JSTOR
Top Marketing Channels
Web of Science
- Content Marketing
- Examples: Blog posts on research trends, Whitepapers on citation analysis, Case studies of research impact
- Campaigns: Research Impact Series, Discovering Emerging Trends, Success Stories in Academia
- Digital Advertising
- Examples: Google Ads for research evaluation, LinkedIn Ads for academic institutions, Banner ads on scholarly publication sites
- Campaigns: Elevate Your Research, Unlock Deeper Insights, Powering Research Excellence
- Webinars & Workshops