Roonga Competitor Insights

Major Markets

United States

India

United Kingdom

Key Competitors

Salesforce

HubSpot

SAP

Top Marketing Channels

Salesforce

Content Marketing
Examples: Salesforce Blog, Salesforce E-books, Whitepapers
Campaigns: Salesforce State of the Connected Customer, Salesforce Small Business Growth Guide, The Future of Sales Report

Digital Advertising
Examples: Google Ads, LinkedIn Ads, Facebook Ads
Campaigns: Salesforce CRM Solutions Campaign, Salesforce Cloud Services Promotion, Data Cloud Launch Campaign

Event Marketing
Examples: Dreamforce, Salesforce World Tour, webinars
Campaigns: Dreamforce '23, Salesforce World Tour Chicago, Master the Customer 360 Webinar Series

Direct Sales
Enterprise Sales Teams, Account Executives, Inside Sales
Salesforce Enterprise Solutions Outreach, Strategic Account Development Program, SMB Growth Initiative

Partner Ecosystem
Consulting Partners, AppExchange Partners, Resellers
Salesforce AppExchange Innovator Program, Global System Integrator Partnership Drive, Reseller Enablement Program

Online Sales & Self-Service
Salesforce.com website, Free Trials, Product Demos
Salesforce Free Trial Offer, Einstein AI Product Walkthrough, Small Business CRM Starter Pack

Strong brand recognition and market leadership

Comprehensive product suite (CRM

Marketing Cloud

Service Cloud)

Large and active ecosystem (partners

developers

AppExchange)

High pricing for smaller businesses

Complexity of setup and customization

Integration challenges with non-Salesforce systems

Expansion into new industries and emerging markets

Further development of AI and data analytics capabilities

Growth in cloud adoption across enterprises

Intense competition from other major tech companies (Microsoft

Oracle)

Data privacy and security concerns

Economic downturn impacting enterprise spending