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Raycon targets young adults and professionals who are looking for affordable, high-quality audio products. This is suggested by their product offerings, pricing, and marketing language emphasizing everyday use and fitness. They are active on social media and interested in staying up-to-date on the latest tech trends.
Raycon's primary markets are North America and English-speaking countries with a strong online retail presence.
United States
Canada
United Kingdom
Australia
Germany
Primary age group concentration shows strong presence in:
31-35
Most active age range
Raycon's target market comprises individuals from diverse household sizes, with a higher concentration in the middle-income bracket.
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