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William Raveis Real Estate Target Audience
User Segments
Age: 28
Gender: Female
Occupation: Software Developer
Education: Bachelor's Degree, Computer Science
Age: 31
Gender: Male
Occupation: Registered Nurse
Education: Associate Degree, Nursing
Age: 26
Gender: Female
Occupation: High School Teacher
Education: Bachelor's Degree, Education
Amelia Chen
Age: 28
Gender: Female
Occupation: Software Developer
Education: Bachelor's Degree, Computer Science
Industry: Technology
Channels: YouTubeInstagramLinkedIn
Goals
- Secure a comfortable and affordable starter home to build equity and stop paying rent
- Understand the complex homebuying process from pre-approval to closing without feeling overwhelmed
- Find a neighborhood that aligns with her lifestyle, commuting needs, and future family plans.
Pain Points
- Lack of transparency in housing costs and hidden fees associated with home buying
- Difficulty navigating mortgage options and understanding complex financial jargon
- The competitive nature of the housing market, leading to missed opportunities or bidding wars.
William Raveis Real Estate Geographic Distribution
Primarily focused on the US Northeast, Florida, and South Carolina, with a strong physical presence in these key regions.
Top Countries
United States
99%
Canada
0.3%
United Kingdom
0.2%
Mexico
0.2%
Other
0.3%
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Target users range from small households to larger families, with a significant portion in medium to high-income brackets.
Employment Status
Income Distribution
Education Level
William Raveis Real Estate Behavior Analysis
Behavior Profile
Search Listings
Online Valuation
Market Data
Agent Interaction
Digital Tools
Self-Serve
Information Seeking
Website Usage
Social Media
Device Usage
Customer Service
Property Comparison
Goal-Oriented
Problem Solving
Convenience
Efficiency
Device Breakdown
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