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Radcore Residential Target Audience

The target audience for Radcore Residential is homeowners and residential property developers or contractors who are engaged in home renovation, remodeling, and new construction projects. This includes individuals or families planning kitchen remodels, bathroom upgrades, basement finishing, or full home renovations. It also extends to those building new homes from the ground up who require high-quality flooring, countertops, and other surface materials. Their services cater to those seeking a wide range of materials from hardwood and tile to quartz and natural stone. The audience values professional installation, diverse product selection, and potentially a 'one-stop shop' approach for multiple home surface needs. They are likely located within a reasonable service radius of Radcore's operations, as physical installation is a key component of their offering. The target audience may also include interior designers or architects who collaborate with clients on residential projects and seek reliable material suppliers and installers.

User Segments

Age: 42

Gender: Male

Occupation: Senior Architect

Education: Master's Degree, Architecture

Age: 38

Gender: Female

Occupation: Tech Sales Director

Education: Bachelor's Degree, Business Administration

Age: 48

Gender: Male

Occupation: Real Estate Investor

Education: Professional Degree, Law

David Architect

David Architect

Age: 42
Gender: Male
Occupation: Senior Architect
Education: Master's Degree, Architecture
Industry: Real Estate
Channels: LinkedInYouTubeInstagram

Goals

  • To design and complete high-quality residential projects that exceed client expectations and showcase innovative design
  • To efficiently manage project timelines and budgets while ensuring superior craftsmanship and material selection
  • To stay updated with the latest trends and sustainable practices in home design and construction to offer cutting-edge solutions.

Pain Points

  • Difficulty in finding reliable and comprehensive material suppliers who also offer professional installation services
  • Managing multiple contractors and ensuring seamless coordination across different trades
  • Clients with unrealistic expectations or budget constraints impacting design integrity and project feasibility.

Radcore Residential Geographic Distribution

Primarily serving the US market (95%), with smaller percentages in Canada, UK, Australia, and Germany, indicating a focused North American presence.

Top Countries

United States flag

United States

95%
Canada flag

Canada

3%
United Kingdom flag

United Kingdom

0.8%
Australia flag

Australia

0.7%
Germany flag

Germany

0.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Target households are typically 3-4 people, indicating families. Income levels are predominantly medium to high, reflecting capacity for renovation investment.

Employment Status

Income Distribution

Education Level

Radcore Residential Behavior Analysis

Behavior Profile

Quality
Durability
Aesthetic Appeal
Professional Installation
One-Stop Shop
Reliable
Expert-Guided Process
Streamlined Process
Trustworthy
Design Choices
Low-Maintenance
Home Decor
Interior Design
Real Estate Investing
DIY Projects
Pinterest
Instagram
Facebook
YouTube
LinkedIn

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