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Douglas County School District RE-1

STEM School Highlands Ranch

SkyView Academy

Top Marketing Channels

Douglas County School District RE-1

  • Social Media Marketing
  • Examples: Facebook posts, Twitter updates, Instagram stories
  • Campaigns: Back-to-School Readiness, Community Engagement Drive, STEM Fair Promotion
  • Content Marketing
  • Examples: School district blog, Parent newsletters, Educational resource guides
  • Campaigns: Learning Through Literacy, Healthy Habits Campaign, Future-Ready Graduates Series
  • Local Partnerships & Events
  • Examples: Sponsorship of local sports teams, Participation in community festivals, School open houses
  • Campaigns: DCSD Community Connect, Discover Our Schools Day, Student Showcase Festival

Top Sales Channels

  • Direct Admissions Support
  • Online enrollment portal, Dedicated admissions staff, Parent information sessions
  • Enrollment Assistance Program, Seamless Transition Initiative, Parent Welcome Program
  • School Tours & Open Houses
  • Guided campus tours, Virtual school tours, Meet-the-teacher events
  • Experience DCSD Tour, Discover Your School Day, Future Student Open House
  • Referral Programs
  • Current family referral incentives, Alumni network recommendations, Community leader endorsements
  • DCSD Family Ambassador, Grow With Us Referral, Community Partnership Initiative

Prospect Ridge Academy SWOT Analysis

Strengths

Broad reach and large student body

Established reputation and trust within the community

Diverse program offerings for various student needs

Weaknesses

Bureaucratic decision-making processes

Potential for larger class sizes

Funding challenges common to public districts

Opportunities

Leverage community partnerships for enhanced resources

Expand specialized programs for niche interests

Utilize digital platforms for wider communication

Threats

Competition from charter and private schools

Changes in state education funding policies

Negative public perception or media coverage

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