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Practis is a healthcare marketing and growth advisory firm that helps healthcare organizations attract patients and grow their business. They offer a variety of services including medical website design, medical SEO, social media marketing, healthcare reputation management, and more. They have been in business for 25 years and have a proven track record of success.
Company : Practis
Industry : HealthcareMarketingDigital Marketing
Practis Key Value propositions
Practis Latest news
Privacy | Disclaimer | Practis, LLC
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Practis | LinkedIn
About us. Practis helps healthcare providers across the country lead a successful practice by attracting more patients using the web. We exist as a marketing ...
The Expert's Guide to Growing your Healthcare Practice in 2024 ...
Dec 19, 2023 ... If you need help mapping a marketing plan for 2024, Practis has you covered. Big or small, your goals matter to us, and we'll partner with you ...
Deana Scott - Practis | LinkedIn
The New Practice Paradigm. The Private Practice March 1, 2016. The trend to outsourcing can serve to limit the exposure of your ... http://www.practis.com.au.
Practis SWOT Analysis
Strengths
25 years of experience in the industrySpecialization in medical marketing verticals.Proven track record of successful client engagements.
Weaknesses
Primarily located in Charlotte, NC.May lack brand awareness compared to larger players.Pricing information not readily available.
Opportunities
Expand geographically to target healthcare organizations nationwide.Develop strategic partnerships with practice management software providers.Offer innovative digital marketing solutions like telehealth integrations.
Threats
Increasing competition from specialized digital marketing agencies.Evolving healthcare regulations and compliance requirements.Rapid technological advancements in digital marketing landscape.
Top Marketing Strategies for Practis
Content Marketing and Thought Leadership
Develop valuable and informative content, such as blog posts, articles, and webinars, focusing on relevant medical topics for their target audience. This will establish Practis as a trusted source of information and attract potential clients seeking healthcare marketing expertise.
Practis User Persona
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Practis Geographic and Demographic Insights
Geographic Insights: Practis's primary target market is the United States, with a significant market share. Canada, the UK, Australia, and Germany represent smaller but growing markets.
United States
90%
Canada
3%
United Kingdom
2%
Australia
1.5%
Germany
1%
Demographic Insights: Practis's target audience is primarily composed of individuals aged 35-54, with a slight preference among females. This aligns with typical decision-makers in healthcare practices.
Practis Socio-economic Profile
Household and Income Insights: Practis's target audience typically falls within households of 3-4 people and leans towards medium to high income levels, reflecting the financial demographics of healthcare professionals and administrators.
Educational and Employment Insights: Practis primarily targets healthcare professionals and administrators in full-time employment with postgraduate or university-level education, highlighting the specialized nature of their services.
Practis Behavioral Insights
Interest-Based Insights: The target audience is interested in healthcare, technology, digital marketing, business management, patient experience, practice management software, and medical news.
Technology and Social Media Usage: Target users prefer LinkedIn and Facebook, reflecting the professional nature of the healthcare industry. They primarily use desktop devices.
Practis Top Competitors
Competitor | Estimated market share | Top domains |
---|---|---|
Cardinal Digital Marketing | 20% | Healthcare Marketing, Medical SEO, Website Design |
WebMD Medscape | 15% | Medical News, Physician Directory, Patient Education |
Healthgrades | 10% | Healthcare Provider Reviews, Doctor Search, Online Appointment Scheduling |