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Prolific's target audience is researchers and organizations in need of high-quality human data. This includes academic institutions, market research companies, and businesses developing AI technologies, particularly those focused on RLHF (Reinforcement Learning from Human Feedback).
Prolific's user base is predominantly located in English-speaking countries, with the US and UK accounting for a significant majority, followed by Canada, Australia and Germany.
United States
United Kingdom
Canada
Australia
Germany
Primary age group concentration shows strong presence in:
31-35
Most active age range
Prolific users typically belong to households of 2-4 people with medium income levels, indicative of professionals and academics.
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