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profil.at Target Audience
User Segments
Age: 24
Gender: Female
Occupation: Master's Student
Education: Bachelor's Degree, Political Science
Age: 29
Gender: Male
Occupation: Software Developer
Education: Master's Degree, Computer Science
Age: 27
Gender: Female
Occupation: Graphic Designer
Education: Bachelor's Degree, Fine Arts
Lena, The Engaged Academic
Goals
- To critically analyze complex societal issues and contribute to informed public discourse
- To stay updated on national and international politics, economics, and social trends
- To secure a meaningful career path that aligns with her values and academic interests.
Pain Points
- Lack of in-depth, unbiased reporting in mainstream media leading to superficial understanding
- Difficulty finding reliable sources for nuanced opinions and investigative journalism
- Balancing demanding academic life with staying truly informed about global events.
profil.at Geographic Distribution
Austria is profil.at's primary market, with a strong focus on Austrian affairs. Germany and Switzerland show smaller, yet notable, user bases.
Top Countries
Austria
Germany
Switzerland
United States
United Kingdom
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Target users are likely from 1-2 person households, with a strong presence in medium to high-income brackets, reflecting their ability to pay for subscriptions.
Employment Status
Income Distribution
Education Level
profil.at Behavior Analysis
Behavior Profile
Device Breakdown
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