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PriceWeber is a full-service marketing and advertising agency based in Louisville, Kentucky. They specialize in research-driven, creative marketing solutions across various platforms, including digital, social media, public relations, and traditional advertising. Their client portfolio spans a range of industries, with a particular focus on beverage and financial services.
Company : PriceWeber
Industry : Marketing and AdvertisingDigital MarketingBranding
PriceWeber Key Value propositions
PriceWeber Latest news
Expert Opinions, Insights and Agency News - Advertising - PriceWeber
... top of organic search results, you might rightfully be wondering what Google ... News. View all news articles> · News. April 15, 2024. PriceWeber and ...
Tyrus Christiana - Senior Director Digital - PriceWeber | LinkedIn
Experience: PriceWeber · Education: State University of New York ... Directing the overall interactive department at PriceWeber http://www.priceweber.com/.
Trust In Distrustful Times - PriceWeber
Nov 3, 2022 ... At PriceWeber, we talk about trust a lot. It's one of the agency's five core values. We also work with clients in several high-trust verticals, ...
PriceWeber | LinkedIn
PriceWeber. Advertising Services. Louisville, KY 2,420 followers. We are a digital-forward, full-service marketing and advertising agency ...
PriceWeber SWOT Analysis
Strengths
Established agency with a long history.Strong client portfolio in key industries.Focus on research and data-driven results.
Weaknesses
Primarily focused on Kentucky market.May lack brand recognition compared to national agencies.Information on pricing and service packages not readily available.
Opportunities
Expand services to new markets beyond Kentucky.Leverage digital marketing expertise to attract new clients.Develop more specialized offerings for emerging industries.
Threats
Competition from larger, national agencies.Rapid changes in digital marketing landscape.Economic downturn impacting marketing budgets.
Top Marketing Strategies for PriceWeber
PriceWeber User Persona
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GOALS
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PriceWeber Geographic and Demographic Insights
Geographic Insights: PriceWeber's primary market is the United States, with a strong focus on Kentucky. There's potential for international growth, particularly in Canada and the UK.
United States
90%
Canada
3%
United Kingdom
2%
Germany
1.5%
Australia
1%
Demographic Insights: PriceWeber's target audience is evenly split between males and females, with a core demographic in the 35-54 age range.
PriceWeber Socio-economic Profile
Household and Income Insights: PriceWeber's target audience primarily consists of individuals from households of 3-4 members, with a majority falling in the medium to high income bracket.
Educational and Employment Insights: PriceWeber's target audience is highly educated with a majority holding postgraduate or university degrees and are employed full-time or are business owners.
PriceWeber Behavioral Insights
Interest-Based Insights: PriceWeber's audience is interested in business news, marketing trends, technology, finance, travel, dining, and leadership.
Technology and Social Media Usage: PriceWeber's audience primarily uses LinkedIn, YouTube, and Facebook. They show a preference for desktop devices but are also active on mobile.
PriceWeber Top Competitors
Competitor | Estimated market share | Top domains |
---|---|---|
Doe Anderson | 25% | Advertising, Branding, Digital Marketing |
MullenLowe U.S. | 35% | Advertising, Creative Agency, Marketing |
Young & Rubicam | 20% | Advertising, Marketing, Communications |