Find stats on top websites
Major Markets
United States
Canada
United KingdomSelect a competitor
Good Food Institute (GFI)
Plant-Based Foods of Canada (PBFC)
Top Marketing Channels
Good Food Institute (GFI)
- Content Marketing
- Examples: Research reports, blog posts, case studies
- Campaigns: Future of Food Series, Plant-Based Innovation Hub, Policy Briefs
- Social Media Marketing
- Examples: LinkedIn, Twitter, YouTube
- Campaigns: Weekly Industry Updates, Impact Stories, Expert Webinars
- Email Marketing
- Examples: Newsletters, event invitations, funding opportunities
- Campaigns: GFI Monthly Digest, Research Grant Alerts, GFI Con Updates
Top Sales Channels
- Grant Applications/Partnerships
- Research grants, strategic partnerships with universities, corporate collaborations
- Alternative Protein Research Fund, University Collaboration Program, Industry Challenge Grants
- Sponsorships/Donations
- Corporate sponsorships, individual donations, foundation grants
- Invest in the Future of Food, GFI Annual Donor Drive, Philanthropic Partnership Program
- Event Registrations
- Conferences, summits, workshops
- Good Food Conference Registrations, Alt Protein Workshop Series, Innovator Meetups
Plant Based Foods Association SWOT Analysis
Strengths
Strong scientific research focus
global reach and influence
effective policy advocacy
Weaknesses
Relies heavily on philanthropic funding
perceived as less industry-centric by some businesses
broad focus potentially dilutes niche impact
Opportunities
Growing global interest in alternative proteins
increased corporate sustainability commitments
potential for government funding for food innovation
Threats
Competition for research funding
potential for regulatory pushback from traditional agriculture
public perception challenges related to novel foods
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