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Pinterest Target Audience
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User Segments
Pinterest Geographic Distribution
Pinterest has a strong global presence, with the United States and India being its two largest markets, followed by Brazil, Indonesia, and the United Kingdom.
Top Countries
United States
32.4%
India
18.7%
Brazil
8.2%
Indonesia
5.9%
United Kingdom
4.1%
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Pinterest users are primarily from households of 2-4 people with medium income levels, suggesting a target audience interested in home decor, DIY projects, and lifestyle improvements.
Employment Status
Income Distribution
Education Level
Pinterest Behavior Analysis
Behavior Profile
Device Breakdown
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