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PetHub Target Audience

PetHub's target audience is pet owners, particularly those concerned with pet safety and preparedness for emergencies. The company focuses on providing resources and products that offer peace of mind, such as ID tags, lost pet recovery services, and access to expert advice on pet care and training.

User Segments

PetHub Geographic Distribution

PetHub's primary market is the United States, followed by Canada and the United Kingdom, reflecting its US-centric operations.

Top Countries

United States flag

United States

85%
Canada flag

Canada

7.5%
United Kingdom flag

United Kingdom

3.5%
Australia flag

Australia

2%
Germany flag

Germany

2%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

PetHub users typically reside in 1-4 person households, with a majority falling within the middle-income bracket.

Employment Status

Income Distribution

Education Level

PetHub Behavior Analysis

Behavior Profile

Device Breakdown

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