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The target audience for oxu.az appears to be Azerbaijani speakers interested in news and current events, both within Azerbaijan and internationally. This is evidenced by the website's content focusing on news articles across various categories like politics, society, sports, and entertainment, available in both Azerbaijani and Russian. The presence of sections like "Most Searched" and "Live" suggests a focus on delivering trending and real-time news to its audience.
Oxu.az primarily targets Azerbaijan (85%) with a significant Russian-speaking audience (7%). Other neighboring countries contribute a smaller user base.
Azerbaijan
Russia
Turkey
Iran
Georgia
Primary age group concentration shows strong presence in:
31-35
Most active age range
Oxu.az users typically belong to households of 2-4 people, reflecting the average household size in Azerbaijan. The income distribution suggests a diverse user base.
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