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Otter.ai Target Audience
User Segments
Age: 20
Gender: Female
Occupation: Student
Education: Bachelor's Degree
Age: 22
Gender: Male
Occupation: Part-Time
Education: Associate Degree
Age: 21
Gender: Female
Occupation: Student
Education: Bachelor's Degree
Maya, The Diligent Scholar
Goals
- To effectively organize lecture notes and create comprehensive study guides for upcoming exams
- To improve understanding of complex topics by re-engaging with lecture content efficiently
- To minimize time spent on manual note-taking during classes to focus more on active listening.
Pain Points
- Difficulty keeping up with fast-paced lectures and missing key information
- Overwhelm from large volumes of unstructured notes and study materials
- Limited time for extracurricular activities due to extensive study demands.
Otter.ai Geographic Distribution
Otter.ai's primary market is North America, especially the US and Canada, with growing presence in UK, Australia, and India, indicating a focus on English-speaking regions.
Top Countries
United States
Canada
United Kingdom
Australia
India
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Target users typically reside in 2-4 person households, with a strong presence in medium and high-income brackets, reflecting professional and academic usage.
Employment Status
Income Distribution
Education Level
Otter.ai Behavior Analysis
Behavior Profile
Device Breakdown
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