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The Academy of Motion Picture Arts and Sciences (AMPAS) Target Audience

User Segments

Age: 52

Gender: Female

Occupation: Film Studies Professor

Education: Doctorate Degree, Film History

Age: 38

Gender: Male

Occupation: Independent Film Producer

Education: Master's Degree, Film Production

Age: 30

Gender: Female

Occupation: Film Archivist

Education: Master's Degree, Library and Information Science

Eleanor Vance

Eleanor Vance

Age: 52
Gender: Female
Occupation: Film Studies Professor
Education: Doctorate Degree, Film History
Industry: Education & Arts & Culture
Channels: YouTubeLinkedInX

Goals

  • To thoroughly research and analyze historical film movements for academic publications
  • To engage students in a deeper appreciation for cinematic artistry and its evolution
  • To contribute to film preservation efforts and ensure access to archival material.

Pain Points

  • Limited access to niche or rare archival film materials and historical documents
  • Difficulty in securing funding for extensive film research projects
  • The rapid decline in viewership for classic and independent cinema among younger generations.

The Academy of Motion Picture Arts and Sciences (AMPAS) Geographic Distribution

The Academy has a strong presence in the US and UK, reflecting film industry hubs, with growing international engagement.

Top Countries

United States flag

United States

65%
United Kingdom flag

United Kingdom

10%
Canada flag

Canada

5.5%
Australia flag

Australia

3%
India flag

India

2.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

The audience primarily comprises medium to high-income individuals in 2-4 person households, including professionals.

Employment Status

Income Distribution

Education Level

The Academy of Motion Picture Arts and Sciences (AMPAS) Behavior Analysis

Behavior Profile

Film Enthusiasts
Cinephiles
Film Professionals
Education
Research
Networking
Content Consumption
Active Participation
Industry Engagement
Learning
Community
Exploration
Discovering
Engagement
Interacting
Supporting
Visiting
Purchasing
Browsing

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