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Opera Target Audience
User Segments
Age: 32
Gender: Female
Occupation: Cybersecurity Analyst
Education: Master's Degree in Cybersecurity
Age: 28
Gender: Male
Occupation: Software Developer
Education: Bachelor's Degree in Computer Science
Age: 38
Gender: Female
Occupation: IT Consultant
Education: Master's Degree in Information Technology
Anya Sharma
Goals
- To maintain absolute data privacy and security in all online interactions
- To efficiently manage and organize digital tasks across multiple devices
- To stay informed about the latest cyber threats and privacy tools.
Pain Points
- Constant worry about data breaches and surveillance
- Intrusive ads and trackers disrupting browsing experience
- Lack of seamless and secure cross-device synchronization.
Opera Geographic Distribution
Opera has a strong global presence, particularly excelling in emerging markets within Asia and Africa, indicating significant user bases beyond Western countries.
Top Countries
India
Indonesia
Russia
Brazil
Nigeria
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Opera users typically reside in medium-sized households (2-4 people) with a predominant medium income level, seeking value in feature-rich free software.
Employment Status
Income Distribution
Education Level
Opera Behavior Analysis
Behavior Profile
Device Breakdown
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