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Ondo Finance Target Audience

Ondo targets both individual and institutional investors interested in decentralized finance (DeFi) and real-world assets (RWAs). They specifically mention serving qualified purchasers, indicating a focus on high-net-worth individuals and institutions. Ondo caters to investors seeking exposure to traditional assets like US Treasuries through tokenization and DeFi protocols.

User Segments

Ondo Finance Geographic Distribution

Ondo's primary market is the US, followed by the UK and Singapore. The company also sees significant interest from Germany and Switzerland.

Top Countries

United States flag

United States

35%
United Kingdom flag

United Kingdom

15%
Singapore flag

Singapore

10%
Germany flag

Germany

8%
Switzerland flag

Switzerland

7%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Ondo's users typically have higher incomes, aligning with their focus on high-net-worth individuals and institutional investors.

Employment Status

Income Distribution

Education Level

Ondo Finance Behavior Analysis

Behavior Profile

Device Breakdown

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