Find stats on top websites
Executive Summary
Industries
Major Markets
France
United Kingdom
GermanyKey Competitors
Numeral (now Mambu Payments) Top Products
Brand Positioning
Numeral (now Mambu Payments) positions itself as the leading cloud-native payment infrastructure for European fintechs and banks, simplifying complex payment operations and bank connectivity through automation, multi-banking, and robust reconciliation.
Customer Sentiments
Customer sentiment appears positive, as evidenced by case studies highlighting significant cost reductions and operational efficiencies achieved (e.g., '10 times less costly' for Alma, 'cut payment costs by 10' for Spendesk). Their ability to address key pain points like manual reconciliation and fragmented integrations indicates strong customer satisfaction.
Numeral (now Mambu Payments) Key Value Propositions
Numeral offers a 'Universal Gateway' for unified, managed bank connectivity across Europe and a 'Payments Hub' for centralized processing and automated reconciliation. This enables fintechs and banks to streamline payment operations, reduce costs, accelerate product launch, and ensure regulatory compliance.
Numeral (now Mambu Payments) SWOT Analysis
Strengths
Cloud-native platform for modern payment ops.
Strong focus on European bank integrations.
Automates complex reconciliation processes.
Weaknesses
Specific pricing not publicly disclosed.
Relies heavily on European market expansion.
Brand transition from Numeral to Mambu Payments.
Opportunities
Expand into new European markets.
Deepen integration with Mambu ecosystem.
Address evolving payment regulations proactively.
Threats
Emergence of new payment infrastructure providers.
Changes in European banking regulations.
Competition from established payment processors.
Market Growth Stage
Pace of Market Growth
Numeral (now Mambu Payments) Target Audience
Geographic Insights
Focused on European market with strong presence in France and UK, leveraging SEPA, Bacs, and FPS for pan-European payment solutions.
Top Countries
France
25% market share
United Kingdom
20% market share
Germany
10% market share
Netherlands
8% market share
Spain
7% market share
Numeral (now Mambu Payments) Audience Segments
Finance & Operations Leader
30-55 years
Male • Female
Europe
Fintech Product Manager
28-45 years
Male • Female
Europe
Developer/IT Lead (Payments)
25-40 years
Male • Female
Europe
Bank Executive (Innovation/Ops)
35-60 years
Male • Female
Europe
Enterprise Payment Manager (Non-Fintech)
30-50 years
Male • Female
Europe
Social Media Usage Across Segments
Data shown in percentage (%) of usage across platforms
Recommended Marketing Strategiesfor Numeral (now Mambu Payments)
Interactive ROI Calculator
Create an interactive ROI calculator on the Numeral website to demonstrate the potential cost savings and efficiency gains clients can achieve by using the platform. This allows potential customers to input their specific payment volumes and operational costs to see a personalized estimate of the value Numeral provides.
Learn morePersonalized User Onboarding
Implement a personalized onboarding experience based on user roles (Finance & Operations, Product, Tech/IT) and company type (Fintech, Bank, Enterprise). This tailored approach will highlight relevant features and benefits, driving quicker adoption and engagement with the platform's key functionalities.
Learn moreProduct Integration Partnerships
Forge partnerships with complementary software providers (e.g., accounting software, ERP systems) to offer seamless integrations with Numeral's payment infrastructure. This strategy expands Numeral's reach and provides added value to customers by streamlining their entire financial workflow.
Learn moreTransform Your Ideas into Action in Minutes with WaxWing
Sign up now and unleash the power of AI for your business growth
