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Key Competitors
eToro
Trading 212
eToro
Strong brand recognition
Pioneering social trading
Wide range of assets including crypto
Higher fees on certain transactions
Regulatory challenges in some regions
Customer support can be overwhelmed during high demand
Expansion into new markets
Development of new investment products
Increased adoption of cryptocurrency
Intense competition from traditional brokers
Regulatory crackdowns on crypto
Market volatility impacting user confidence
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