Find stats on top websites
Major Markets
United States
Canada
United KingdomKey Competitors
Select a competitor
Etsy
Saatchi Art
Artfinder
Top Marketing Channels
Etsy
- Social Media Marketing
- Examples: Instagram ads, Facebook posts, Pinterest boards
- Campaigns: Etsy's Holiday Gift Guides, Shop Local, Support Small Business
- Content Marketing
- Examples: Seller handbooks, Blog posts on crafting, DIY tutorials
- Campaigns: Etsy Journal: Artist Spotlights, How-To Guides for Sellers
- Email Marketing
- Examples: Weekly curated picks, Discount alerts, Abandoned cart reminders
- Campaigns: Etsy Finds Newsletter, Seasonal Sale Alerts
Top Sales Channels
- Online Marketplace
- Etsy.com, Etsy mobile app, Etsy Pattern
- Etsy's Cyber Week Sales Event, Free Shipping Promotion
- Partnerships & Collaborations
- Etsy x West Elm, Etsy x BHLDN, Etsy Wholesale
- Etsy Studio for Pro Sellers, Etsy Wholesale Partnership Program
- Pop-up Shops/Events
- Local craft fairs, Holiday markets, Design expos
- Etsy Made Local, Etsy Global Market
Nebulosity Arts SWOT Analysis
Strengths
Large
established user base; Strong brand recognition; Wide variety of unique
handmade goods
Weaknesses
High competition among sellers; Transaction fees can be high; Quality control can be inconsistent
Opportunities
Growing demand for unique and handmade items; Expansion into new international markets; Increased interest in sustainable and ethical products
Threats
Rise of similar online marketplaces; Large retailers offering handmade-style products; Economic downturn impacting discretionary spending
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